Dell Kills the “Gadget-Killer” Mentality

Source Article: (CrunchGear, 11 August 2010)

The computing giant’s latest gadget – the Dell Streak – breaks the phone/tablet mold and avoids the trap of directly attacking (or being compared to) the ubiquitous iPhone or iPad market.
Our View: Don’t assume that core businesses can achieve the top-line growth your organization requires to avoid stalling in the recovery. Now is the time to seek growth opportunities in fast-growth markets by identifying potential adjacencies based on existing competencies (a consumer packaged goods company does this well). This is R&D’s opportunity to drive growth through transformational innovation.
What We’re Hearing: Leaders across the executive suite are reassessing productivity measures for engineering and product development; read what they’re saying and weigh in.